24 hour protection*

Anyone else ever have this iPhone bug happen to them? It’s happened to me before. It looks like one of those puzzles with sliding tiles.

Listerine bottle with label reading 24 hour protection 2x a day. image is segmented.

The reason I took the picture was I thought this label was funny when I saw it in the store. It says “24 hour protection,” but that’s if you use it twice a day—each use lasts 12 hours. Is there any product that couldn’t be labeled as lasting “24 hours” under this system?

Update: Looks like I’m not the first to notice.