I’m not going to comment on Microsoft as a company, Bill and Jerry as people, or the ads as effective marketing, but I will say that I find the commercials entertaining so far. I appreciate them taking a risk.
Related quote from Seth Godin:
If you are willing to satisfy people with good enough, you can make just about everybody happy. If you delight people and create change that lasts, you’re going to offend those that hate change in all its forms. Your choice.